Hair contouring is for you
Inspired by the make-up trend of the moment, hair contouring is a custom-made colour application technique that has revolutionised the use of hair colour and what it can achieve. This innovative technique uses the careful placement of colours around the face and, thanks to a play of light and shadow, can alter the appearance of your face shape by accentuating your best features and enhancing your natural skin tone without the application of make-up.
WHAT IS HAIR CONTOURING?
Hair contouring is a colouring technique that uses a combination of free hand application and highlighting paired with the careful positioning of different tones and depths around the face to highlight and shadow targeted areas. Darker tones create shadows and are used to shorten or narrow the face shape, whilst lighter tones elongate and lengthen the face shape by reflecting light. This clever placement of colour and the careful selection of complimentary tones perform an optical illusion and make your face appear more defined and features more accentuated.
Definitely! Hair contouring is a 100% bespoke colouring service that is literally designed to suit your unique facial structure, features and skin tone. The colours are selected based on your skin tone and positioned based on your structure and features.
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The black outer lines in the diagrams below represent each face shape described. The benchmark oval shaped face that sits within the black outlines help to demonstrate which proportions of the face will need to appear “re-sculpted” using hair contouring to achieve the more symmetrical and well-balanced oval shape.
You have a round face if…
The length and width of your face is equal. Characteristics include a shorter forehead and chin and a rounded jawline.
You have a square face if…
The length, width and jawline are equal in length. Characteristics include wider facial features, sharper jawline and shorter forehead.
You have a rectangular face if…
This face shape has similar characteristic to the oblong face being longer than it is wide but with a more defined angular jawline and a broader forehead.
You have an oblong shape face if…
The length of your face is approx. more than 1 ½ times longer than wide, with a broad forehead, cheekbones and jaw line. The shape will roughly resemble a rectangle with softer corners.
You have a diamond shape face if…
Your cheekbones are the wider than your forehead and jawline.
You have a triangular/ heart shape face if…
You have a wider forehead and a narrower pointed chin, similar to an inverted triangle.
Read more: news hair trends 2015-2016
HOW WILL A COLOURIST CREATE BESPOKE CONTOURING FOR ME?
Contouring requires the eye of one of our expert colourist. Firstly they will identify your unique face shape and bone structure by brushing hair backwards and behind the ears to expose the full outline of your face. The benchmark that is most commonly used is the “oval” shape due to its well-balanced and symmetrical proportions. 
So, the next step is for your colourist to decode where the darker and lighter shades need to be positioned around your face in order to re-sculpt the appearance and achieve a more “oval “shape.
To keep the effect looking natural and subtle, the colour shades chosen should not exceed two shades above or below your natural hair colour and tones should be selected to compliment your skin.
The different colour shades and tones are then applied either free hand for a more subtle finish, or highlighted separately for more defined pieces. This combination allows the colourist to tailor the application to suit you.
WILL IT LOOK NATURAL?
The complexity of this technical consultation and application requires a professional to ensure colours are perfectly blended into the hair and suit your skin tone. The subtle shades, the ability of the colourist to use careful positioning beneath the parting and tailor the application method to your needs means that this colouring technique can look extremely natural…No one will ever know!
IS IT LOW MAINTENANCE?
The combination of application techniques and subtlety of shades means that this technique can be extremely low maintenance with regrowth being soft and diffused.
Source: LOreal professionnal
